4 Ways to Grow Your Email List

When you’re just starting out with email marketing, growing your list can feel so slow. If you’re also just starting out with your business in general – versus just adding email marketing to an existing platform, it can feel even slower! Today, let’s talk about list growth. Everyone wants a bigger list. Why? Well they […]

Why You Should Be Building an Email List

Do you need an email list? Likely, but maybe not… yet. Since I run an email marketing consultancy, you would guess that my answer to that question would be a resounding “YES!” It’s not always. Lately, everyone is talking about growing a list. I go to my local coffee shop and hear funny conversations about […]

Newsletter content ideas

33 Newsletter Content Ideas: When You Don’t Blog

You don’t have to blog. There are plenty of things you can create to connect with your audience and grow your business, beyond blogging. If you do blog, highlighting that content in your newsletter is a no-brainer. However, it can be challenging sometimes to come up with content ideas for your newsletter that isn’t just a syndication of […]

Questions Answered

Email Frequency – How Often Should You Send?

A reader recently asked me about how often to send to your list and since it’s not the first time I’ve been asked this, I thought it would be a great discussion here. Here’s his question: I have a quick question for you. My company has a small {what they do} training resource. We currently have […]